About Kufi Productions
Kufi Productions is a pioneering media and broadcasting agency dedicated to amplifying the voices of underrepresented and marginalized communities worldwide. Through compelling storytelling, innovative content production, and impactful media campaigns, we strive to spark meaningful conversations, drive social change, and inspire diverse audiences globally.
Position Overview
Kufi Productions is seeking a dynamic and forward-thinking Marketing Strategist to join our team. The ideal candidate will be a creative visionary with strong analytical skills, capable of designing and executing marketing strategies that elevate our brand, amplify our mission, and engage diverse audiences. This role requires a deep understanding of media trends, a passion for storytelling, and a commitment to advocating for underrepresented voices.
Key Responsibilities
- Strategic Planning: Develop and implement comprehensive marketing strategies that align with Kufi Productions’ mission and business objectives.
- Content Promotion: Collaborate with content creators and producers to promote media projects across digital and traditional platforms.
- Audience Analysis: Conduct market research to understand audience preferences, behaviors, and trends, with a focus on underrepresented demographics.
- Campaign Management: Work closely with the Copywriter and Social Media Manager to plan, execute, and manage marketing campaigns to boost audience engagement and drive viewership or readership.
- Brand Development: Ensure consistent messaging and branding across all touchpoints, enhancing Kufi Productions’ reputation as a leader in inclusive storytelling.
- Digital Marketing: Optimize SEO, social media, email marketing, and paid advertising campaigns to increase reach and engagement.
- Partnerships and Collaborations: Build and maintain relationships with partners, influencers, and stakeholders to expand Kufi Productions’ network and influence.
- Performance Analysis: Monitor and analyze key performance metrics to assess the effectiveness of marketing strategies and campaigns, making data-driven adjustments as needed.
Qualifications
- Bachelor’s degree in Marketing, Communications, Media Studies, or a related field (Master’s degree preferred).
- 3-5 years of experience in digital marketing, marketing strategy or similar role in the media, entertainment, or broadcasting industry.
- Strong understanding of the media landscape, including digital platforms, content marketing, and audience engagement strategies.
- Excellent storytelling skills with the ability to craft compelling narratives that resonate with diverse audiences.
- Proficiency in marketing tools and platforms such as Google Analytics, social media management tools, and CRM software.
- Exceptional analytical, organizational, and project management skills.
- Strong interpersonal and communication skills, with a collaborative mindset.
- A passion for diversity, equity, and inclusion, and a commitment to Kufi Productions’ mission.
Why Join Kufi Productions?
- Opportunity for career growth and development
- Collaborative and supportive work environment
- Flexible work arrangements (Remote/Hybrid options available)
- Opportunity to influence global narratives and elevate underrepresented voices.
- Work in a collaborative, inclusive, and innovative environment.
- Be part of a mission-driven team committed to creating meaningful impact through media and storytelling.
How to Apply:
Submit your resume, a cover letter detailing your experience and passion for our mission, and a portfolio or examples of past marketing campaigns (if available) to kufiproductions@gmail.com with the subject line “Marketing Strategist Application – [Your Name].”
Kufi Productions is an equal opportunity employer. We encourage candidates from all backgrounds to apply.
